Position your value for maximum impact.

Build a meaningful brand and powerful profile that connects, influences and inspires.

Nicole Hatherly is Brand True North's Founder and Director

We build brands with clarity and certainty - for real impact.

Building a clear and impactful brand around your product, service or crafting a powerful personal brand profile of influence can be overwhelming - but it doesn’t need to be. When your brand needs to stand up, stand out, make an impact and influence in a noisy market with increasingly savvy audiences, it can be simple, powerful and fun to position your brand for success.

Get Your Signature Value Map ebook

This invaluable ebook is your personalised compass and map to reflect on and articulate your value in the world, in your work and in your life!


I'm Nicole, great to meet you!

A bit about me - I'm a passionate leading Global Brand Strategist, Thought Leader Brand Specialist, Profile Expert, Design Thinking Methodologist, Executive Coach, Board Advisor, International Keynote Speaker and Founder and Director of Brand True North. For over 27 years I've had the privilege of delivering award-winning strategies and campaigns for iconic brands, global organisations and influential thought leaders. My focus now is on energising brands, activating thought leaders and igniting audiences to deliver beyond ‘products and services’ by articulating their value, amplifying their voice and activating their thought leadership for impact and legacy. I'd love to know a little bit more about you!

It’s tough to know where to start with brand…

That’s why I always start with you. I work with you to place your true north - your why - in the center of your brand. This reignites your passion, refreshes your team, and reconnects your customers and raving fans to your value and meaning - beyond the transaction.

Build Your Brand for Impact with Brand True North

Build Your Brand for Impact

Using a unique design thinking methodology approach, together we’ll explore, distill and define your brand, the problem you solve; your ideal client; and the business model and service elements that drive your business growth.

Reconnect with your customers and community with a deep empathy, magnetic sense of purpose and invaluable solutions.

Create Your Powerful Profile with Brand True North

Create Your Powerful Profile for Influence

From industry leaders and thought leaders to exciting emerging leaders, position yourself with a profile that commands high credibility and trust with our powerful profile program.

Create an influential profile to secure your next coveted professional role, drive social business awareness, invaluable media exposure or to achieve that prestigious business award.

Career Growth with Brand True North

Communicate Your Value for Career Growth

Whether you’re climbing the ladder, building your own empire, following your own squiggly line or doing more of what you love - this program helps circuit break your thinking, transform your approach and discover your ideal career path.

Re-evaluate your current professional situation, gain clarity on what matters most, develop your transition plan and perfect your pitch.

Leverage your Brand using LinkedIn with Brand True North

Leverage your Brand with Linkedin

Whether you’re new to LinkedIn, or using LinkedIn successfully but need a clear strategy and plan to go next level - see how LinkedIn is algorithmically geared to unlock the power, beyond your profile, and accelerate LinkedIn to drive connections with the right opportunities for your business or career.

Trained by LinkedIn for LinkedIn Social Selling, I’ve ranked in the top 20 LinkedIn Social Sellers in the state with an SSI score of 94, and helped lead 500 of the top Business Banking Sales Team in Commonwealth Bank in Social Selling.

Brand, Profile & Business Mentor & Coaching with Brand True North

Brand, Profile & Business Mentor & Coaching

These open tactical sessions are expertly customised to your specific brand or business needs. From corporate leadership, to start up, small business management, marketing career development, presenting or team engagement, I offer over 25 years of valuable hands on experience to coach you to success.

Feel free to pick my brain, rehearse a presentation or create an action plan with accountability to drive your business forward, launch your new product or lead with influence.

International Speaker & Presenter with Brand True North

International Speaker & Presenter

With a personal, authentic and conversational style, I command presence while imparting information effortlessly to take any audience on a remarkable journey. Brand, Personal Brand, Profile, Influence and Networking are in my sweet spot - where no two presentations are the same.

From impressive international keynotes across the continents to valuable intimate masterclasses, I’m a passionate a master storyteller who speaks from experience and heart.

Speaker Kit

Download Nicole Hatherly's Speaker Kit


What they say about working with Brand True North



Podcast Immersion Masterclass 2019

In this full day masterclass, you’ll learn the 4 steps to be podcast ready from strategy to distribution.

SATURDAY, JUNE 4 2019 | 10:00 AM-4:00 PM AEST

Register Now